G5 My Little Pony Wiki
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Merchandise is the driving force behind the franchise.
This page serves as a directory to the different sorts of merchandise.

Toys[]

Toys are the primary form of merchandise.
Speculation: Most toys are produced by Hasbro. Some toys are licensed out to third parties.
The "Toys" navbox should appear on any character's page that has a toy.

v - e Toys
Year One (2021)
Crystal Adventure
Izzy MoonbowHitch TrailblazerPipp PetalsSunny StarscoutZipp Storm
Accessory Sets
Critter Creation with Izzy MoonbowMix and Make with Sunny StarscoutMovie Magic with Sunny Starscout
Best Movie Friends
Sunny StarscoutHitch TrailblazerIzzy MoonbowPipp PetalsZipp Storm
Royal Gala Collection
Sunny StarscoutPipp PetalsZipp StormQueen HavenRuddy SparksDazzle FeatherShutter SnapZoom Zephyrwing
Unicorn Party Celebration
Izzy MoonbowSunny StarscoutHitch TrailblazerPipp PetalsZipp Storm
Movie Friends
Izzy MoonbowSunny StarscoutHitch TrailblazerPipp PetalsZipp Storm
Favorites Together Collection
Sunny StarscoutIzzy MoonbowPipp PetalsTwilight SparklePinkie PieRainbow Dash
6-Inch Ponies
Rainbow Reveal Sunny StarscoutUnicorn Charms Izzy MoonbowPerformance Prep Princess PetalsSparkle Adventures Zipp StormRockin' Ranger Hitch Trailblazer
Shining Adventures Collection
Sunny StarscoutIzzy MoonbowHitch TrailblazerPipp PetalsSproutZipp Storm
Mechanical Ponies
Sing 'N Skate Sunny StarscoutSinging Star Princess Pipp Petals
Playsets
Royal Racing Ziplines with Princess Pipp Petals and CloudpuffLights Shimmer Action with Princess Pipp Petals and Zipp Storm
Mini Figures
Snow Party CountdownFriendship Shine Collection
Year Two (2022)
Crystal Adventure
Sunny Starscout (Alicorn)
Accessory Sets
Royal Room Reveal with Pipp PetalsSparkle Reveal Lantern with Sunny StarscoutUnicorn Tea Party with Izzy Moonbow
Crystal Theme
Sunny StarscoutHitch TrailblazerIzzy MoonbowPipp PetalsZipp Storm
6-Inch Ponies
Ribbon Hairstyles Sunny StarscoutPedicure Party Jazz Hooves
Sparkling Generations
Sunny StarscoutTwilight Sparkle
Meet the Mane 5 Collection
Hitch TrailblazerIzzy MoonbowPipp PetalsSunny StarscoutZipp Storm
Friends of Maretime Bay Set
Hitch TrailblazerIzzy MoonbowSunny StarscoutZipp StormCloudpuffSparky SparkeroniBirdzilla
Cutie Mark Magic
Sunny StarscoutIzzy MoonbowPipp PetalsZipp Storm
Mini World Magic
Meet The Minis CollectionCrystal KeychainsCompact CreationsEpic Mini Crystal Brighthouse
Mechanical Ponies
See Your Sparkle Izzy Moonbow
Wing Surprise
Zipp StormOpaline Arcana
Playsets
Musical Mane Melody with Pipp Petals, Sunny Starscout, and Sparky SparkeroniSmoothie Truck with Sunny Starscout
Year Three (2023)
Mini World Magic
Mare Stream PlaysetSpa Day Mane Melody
Style of the Day
Pipp PetalsZipp StormMisty BrightdawnIzzy Moonbow
Rainbow Celebration
Sunny StarscoutIzzy MoonbowTwilight SparklePinkie PieRainbow DashMinty
Cutie Mark Magic
Misty Brightdawn
Celebration Tails
Sunny StarscoutIzzy MoonbowPipp PetalsZipp StormMisty Brightdawn
Make Your Mark Collection
Sunny StarscoutIzzy MoonbowPipp PetalsMisty BrightdawnQueen HavenJazz Hooves
Year Four (2024)
Dragon Light Reveal
Sunny Starscout (Alicorn)Blaize SkysongSparky Sparkeroni
Playsets
Sunny's Playset Reveal
Mechanical Ponies
Rainbow Styles Izzy Moonbow
Storytelling Ponies
Sunny StarscoutMisty Brightdawn

Brushables[]

Brushables are the "bread and butter" of the franchise. These are soft plastic figures with rooted hair. Tails are usually held in place with a metal washer on the inside, rather than also being rooted.
For ID help: Ponies by Pose

Mini Figures[]

Mini figures are small plastic figures that are smaller than the standard three-inch size. Some of these figures do have some sort of identifier, usually a printed-on code, which is used for both ensuring that one of each character is included in a shipment and for those in the know to purchase a specific figure.
For ID help: Mini Figure ID

Plush[]

Plush toys are fabric toys with some sort of filler, usually polyfill. These are both made by Hasbro and licensed out to other manufacturers.

Playsets[]

Playsets are toys where the main appeal is a building for pretend play. Some of these playsets may come with a toy, some may not.

Board Games[]

Yes.

Puzzles[]

Yessss

Prototypes & Unreleased[]

Toys and merchandise that were never released.

Books[]

Books

Comics published by IDW

v - e IDW comics
My Little Pony (comics)
My Little Pony #1My Little Pony #2My Little Pony #3My Little Pony #4My Little Pony #5My Little Pony #6My Little Pony #7My Little Pony #8My Little Pony #9My Little Pony #10My Little Pony #11My Little Pony #12My Little Pony #13My Little Pony #14My Little Pony #15My Little Pony #16My Little Pony #17My Little Pony #18My Little Pony #19My Little Pony #20
My Little Pony: Camp Bighoof
My Little Pony: Camp Bighoof #1My Little Pony: Camp Bighoof #2My Little Pony: Camp Bighoof #3My Little Pony: Camp Bighoof #4My Little Pony: Camp Bighoof #5
My Little Pony: Kenbucky Roller Derby
My Little Pony: Kenbucky Roller Derby #1My Little Pony: Kenbucky Roller Derby #2My Little Pony: Kenbucky Roller Derby #3My Little Pony: Kenbucky Roller Derby #4My Little Pony: Kenbucky Roller Derby #5
My Little Pony: Set Your Sail
My Little Pony: Set Your Sail #1My Little Pony: Set Your Sail #2My Little Pony: Set Your Sail #3My Little Pony: Set Your Sail #4My Little Pony: Set Your Sail #5
My Little Pony: Maretime Mysteries
My Little Pony: Maretime Mysteries #1My Little Pony: Maretime Mysteries #2My Little Pony: Maretime Mysteries #3My Little Pony: Maretime Mysteries #4
My Little Pony: The Storm of Zephyr Heights
My Little Pony: The Storm of Zephyr Heights #1My Little Pony: The Storm of Zephyr Heights #2My Little Pony: The Storm of Zephyr Heights #3

Clothing[]

Clothing.